Project (RED)

Posted 4:29 PM by Laura Lahti
617.501.8292
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PROJECT (RED) LAUNCH
Project (RED) was created in 2006 by Bono and Bobby Shriver, to raise awareness and money for The Global Fund by teaming up with the world's most iconic brands to produce (PRODUCT)RED branded products. I created all tour assets for the Myspace & (RED) national "Hotel Cafe" music tour.





I pitched, designed and programmed over 80 online assets for Project (RED) and www.joinred.com. Ads ran on Myspace.com, Myspace.co.uk, Yahoo.co.uk, Youtube.com, VH1.com and others.

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